Target Audience
- zainfaridr
- Apr 8
- 2 min read
Updated: May 11
The audience for The Executioner gradually revealed itself to me as the idea evolved. Initially, I wasn’t thinking in terms of market segments or psychographics. I just had a story I wanted to tell. But as I started writing and conceptualizing the visual tone, I realized this film wasn’t going to be for everyone. It wasn’t built for mass appeal or background noise. It was intense, uncomfortable, and emotionally complex. It started asking big questions about guilt and justice and I knew it needed a viewer who wouldn’t just consume it but sit with it. That’s when I began to shape every element from casting to music to color grading around the kind of person who would actually get this.
The Executioner is a psychological thriller rooted in realism, made for an audience that isn’t afraid of uncomfortable truths. This film is intended for viewers who engage deeply with character psychology, trauma narratives, and the moral ambiguity of justice. Think fans of slow-burn tension, ethical dilemmas, and quiet intensity over cheap thrills.
Primarily, this is for a 17 plus audience, people mature enough to process heavy subject matter and subtle emotional shifts. It's for those who appreciate storytelling that doesn't handhold, where silence can be louder than dialogue and character motivation unfolds through micro expressions rather than exposition.
It's also aimed at viewers familiar with South Asian culture or interested in stories grounded in regional context. The use of bilingual dialogue, cultural codes, and local aesthetics makes it resonate more deeply with desi audiences while still being accessible to a wider global crowd.
If you're into films that leave you unsettled not because of jump scares but because they challenge your moral compass The Executioner was made with you in mind.
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